LeMans Teams Up for AIMExpo: A Thriving Powersports Experience in Las Vegas

AIMExpo promotional graphic with forest path and business group details.

LeMans Team Takes Center Stage in Las Vegas

The upcoming AIMExpo in Las Vegas promises to be a thrilling showcase of creativity, innovation, and camaraderie within the powersports community. The LeMans Corporation is gearing up to make a splash as they partner with industry giants Parts Unlimited and Drag Specialties. Not only will they host a significant booth with engaging displays, but they are also stepping up to enhance the dealer experience by sponsoring coffee for the attendees.

The Essence of Collaboration in Powersports

Paul Devine, VP of Sales & Marketing at LeMans, emphasizes the importance of community and collaboration saying, "Bringing dealers together is at the heart of what we do." By aligning their efforts with AIMExpo, they strive to create an environment that fuels growth and connection. This partnership reflects the industry’s resilience as it thrives on shared experiences and communal support.

Making Waves with Innovations at AIMExpo

AIMExpo 2025 is not just another tradeshow—it’s an immersive experience featuring over 400 exhibiting brands, 30+ new product presentations, and over 30 educational sessions dedicated to powersports. Cinnamon Kernes, Vice President of Market Expansion, reinforces this idea by describing the expo as an opportunity to “deliver more education, new products, and networking opportunities than ever before.” Attendees can expect an enriching agenda designed to elevate their business strategies.

The Starting Line: A Unique Initiative

The introduction of the “Starting Line”—a centralized hub filled with industry data and an interactive floor plan—marks a significant shift in how attendees navigate the show. This initiative will help dealers customize their experience, engage with colleagues, and absorb the vibrant energy of the event. The highlight? Free coffee provided by Drag Specialties! This thoughtful gesture not only boosts morale but fosters a sense of community from the get-go.

A Promising Future for the Powersports Industry

As we move closer to this landmark event, excitement grows within the industry. AIMExpo isn't merely a stop on the calendar; it’s an opportunity to redefine the future of powersports. With discussions around sustainability, innovation, and market adaptation, the expo allows the powersports community to forge ahead together. Dealers can walk away with fresh insights, ready to implement practical strategies into their operations.

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